Rachel Paris, Manager, Digital Strategy & Community Engagement
Youth & Philanthropy Initiative Canada
Designed and built their new website, prototyped their dynamic impact report, and trained their staff
WordPress, Google Data Studio, Sketch, LucidChart, G Suite, Visual Studio Code, Joomla 2.5x, SFTP
Strategy & Tech
Structure & Design
Build & Data Migration
I started by figuring out how YPI wanted to tell their story - on both the branding and technical side. After a branding workshop and a CMS audit, we settled on voice, messaging, and technology.
Working incrementally, I guided the team to visualize the structure and look & feel of their new website.
I managed and executed the build and data migration. I created Google Drive folders to manage our process, taught Rachel how to use WordPress, and worked alongside her to build out the website. I also migrated user accounts and blog posts over from the Joomla website.
After the website had been built out, I used YPI's old data to create data visualization dashboards in Google Data Studio. I used Google Sheets to manage data analysis and clean-up, and taught the YPI staff how to use both tools to create new the dashboards on their own.